Seenspire was founded in 2011 as a digital agency with the goal of helping organizations tell their brand story with campaign-based Digital Out Of Home (DOOH) content.
While working on their campaign-based content, we learned that these same organizations often had their own network of public displays (digital signage). However, they were not successful in using these public displays as an effective communication channel.
From the Home TV experience, we knew that viewership was directly tied to continuously fresh and engaging content. It was obvious that this was no different for public displays in places where people wait, work and buy. Even more so because these public displays are always on.
Since 2017, Seenspire has launched the first streaming service for digital signage accessible through a single subscription.